Parker Building Supplies win prestigious Award at
this year’s Builders’ Merchant Awards
WE'VE DONE IT AGAIN!
For the FOURTH time in six years we are honoured to have received one of the Builders Merchants Awards for Excellence presented on Friday 20th November at London’s Royal Lancaster Hotel in the presence of over 600 key figures from the UK builders’ merchant industry.
We have again won the Award for Website and Digital Initiative of the Year. The nominations were of a very high standard, leaving the Judging Panel with a very difficult decision to make. The achievement is made the more remarkable for the fact that we faced competition from across the UK, including national companies.
Pictured below: This year’s host Tim Vine presents the Award to Parker Commercial Manager Graham Pitts (centre)
The judges were looking for websites/digital initiatives which have added value to a merchant’s business whether through an online sales channel, or by increasing brand awareness.
In addition they were looking at what initiatives had been introduced since January 2014. As well as development of the website itself this included the effective use of digital marketing, online sponsorship, social media and any other investment in the digital platform.
The other criteria related to whether or not we had increased sales or encouraged repeat visits to the site. With the Parkers Web Shop thriving and now featuring thousands of products available to order online and over 300,000 visits to the main website in the last year, it is safe to say that we comfortably met the judges’ requirements.
Pictured below are the Builders Merchants Awards winners with host Tim Vine in the foreground. Hard to spot the shining forehead of our own Graham Pitts among the throng but he is there in the background holding our trophy aloft. We can't promise any prizes but if you can find him, send an email to our Marketing Manager Jamie Pierce by CLICKING HERE and we will publish your name on here for all to see!